Brief: Create a social media campaign based on the custom headphones that Beats by Dre makes for athletes (Lionel Messi, Owen Farrell, Renaud Lavillenie, Ronny Turiaf), as well as various musicians and artists.

Results: Over the period of one month, we worked with 12 public figures and designed custom headphones based on their personal tastes. After creating these beautiful (and cool) products, we captured their own social media responses and re-branded these Thank You tweets and photographs into a fun mini-campaign. 

Role: Design and art direction of headphones and social media posts.